While estate planning is often associated with paperwork and lengthy procedures, the industry is gradually adopting digital solutions to better meet today’s consumer needs.
As more Malaysians manage their finances, banking and daily tasks online, expectations for convenience have also changed. Services that once required multiple appointments and physical documents are increasingly being simplified through technology.
For MyANGKASA Amanah Berhad (MAAB), digitalisation is not only about keeping up with trends. It is about making estate planning easier to access and understand.
“Everything is at your fingertips nowadays, especially for the younger generation,” MyANGKASA Amanah Berhad Chief Executive Officer Zaidi Shahrim said.
“MAAB acts as a one-stop centre for estate and legacy planning services, providing individuals with a central platform to manage their planning needs.”
By bringing various services under one roof, the company intends to simplify a process that many people perceive as complicated or overwhelming.
The approach also allows clients to access details more efficiently while securing a clearer understanding of the options available to them.
Consumer behaviour has changed significantly over the past decade. People now expect services to be accessible, flexible and available whenever they need them. Digital platforms deliver greater convenience by lessening the need for repeated visits and manual paperwork.
“For younger generations in particular, technology helps make estate planning feel more user-friendly and relevant to everyday life.
“As awareness surrounding financial planning continues to grow, digital tools are expected to play a greater role in encouraging people to start planning earlier.”
Beyond digitalisation, MAAB is additionally exploring new services and solutions to strengthen the estate planning landscape in Malaysia. The aim is not only to improve accessibility but also to encourage a mindset of preparedness among Malaysians.
As technology continues to transform industries across the country, estate planning is evolving, helping individuals more easily take meaningful steps to protect their futures.
